Multichannel vs. Omnichannel Contact Centres: What Is the Difference?
As more and more businesses are looking to edge out their competition, the concepts of “multichannel” and “omnichannel” contact centres have rapidly gained prominence. While these terms are often used interchangeably, the differences between a multichannel and an omnichannel approach are significant for any business seeking to deepen engagement with customers. In this post, we … Multichannel vs. Omnichannel Contact Centres: What Is the Difference?
